Dr. Shima Beigi founder of Mindfulness Engineering™️ and ideaXme Rich Connectedness™ ambassador interviews Amanda Christensen, content creator and media and communications scholar specialising in the symbiotic relationship between humanity and media.
Dr. Shima Beigi comments:
Challenged by the overwhelming spread of fake information, in this episode of ideaXme Rich Connectedness Podcast series, I, Dr. Shima Beigi founder of mindfulness Engineering™️ speak with Amanda Christensen, content creator and media and communications scholar specialising in the symbiotic relationship between humanity and media.
A High Quality Deepfake Is Indistinguishable From Authentic Content
While access to highly capable digital devices gives the users excitement, these technological advancements leave individuals extremely vulnerable to digital predators and deepfake producers. Deepfakes are defined as a computer-generated replication of a person saying or doing things they have never said or done. When produced at a high quality, they are indistinguishable from actual videos, blurring the lines between real and fake.
These contents, due to their extreme resemblance to original and authentic targets create social confusion. This confusion further disintegrates the fabric of society which eventually leads to a vicious cycle of more fake information.
Amanda Christensen Researches the Potentially Damaging Effects of Deepfakes
Amanda’s research suggests that “the sensationalist and instantaneous nature of social media, coupled with information cascades, bots, filter bubbles, and our natural predisposition toward negative and novel information provides the perfect environment for deepfakes to gain maximum impact across all social platforms.”
Amanda Christensen is a content creator and recent MA graduate in Media, Communications, and Critical Practice from University of the Arts London, London College of Communications. Her main practice is filmmaking, having worked in the film, marketing and advertising industries. As a part of her research, Amanda created a film about deepfakes and the potential ramifications that they can have on both the individual and societal levels.
Amanda Christensen Will Discuss:
In this episode, we dive deep into this subject and explore ways in which the public and authorities can prevent the digital predators, protect their privacy and be informed about their rights against spread of false information. While this subject is still relatively in its infancy, it’s extremely critical for the world to know about the opportunities and perils of living in a digital world.
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Credits: Dr. Shima Beigi interview video, text, and audio.
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